D&AD Young Blood Award
Audible 

In 2020 I was offered to take part in a course of my choosing at the "Miami Ad School" here in Berlin. To further develop my skillset in concepting I chose the "Creative Concept" Course. It allowed me to dive deeper into creating concepts that go further than just selling a product. Together with my team members Sebastiao Assis and Andres Rincon we created a concept for

the Audible D&AD briefing that challenged us to "Make Audible relevant to people who want to make the most out of their free time." Since our outcome had to work mostly for Out of Home we decided to make the screens look translucent by removing the colourful visual advertisement around you. So you can turn your screen time into Audible time.

From over 3000 entries from 60 countries we managed to win our very own Yellow Pencil Award.